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Strategy & Marketing

Our strategic services focus your project in a direction that will provide optimal outcomes, and a basis for decision making throughout the process. Our strategic approach ensures there is a sound reason behind all our design, technical and marketing decisions.

Marketing Strategy

We help select the marketing methods and channels that will give you optimal return on investment including pay per click advertising (PPC), search engine optimisation (SEO), remarketing, and social media.

Copywriting

Your written content not only informs your audience but adds to the overall tone of voice and communication your brand. Taglines, website content, brochures, blog articles.

Product Development

Our experience taking concept to execution gives us an ability to see a project into the future and plan it for growth. Includes roadmapping, staging and future proofing.

Information Architecture

Organising your information into logical structures create the platform for a simplified user experience. Through user group analysis and stakeholder consultation we reveal insights that inform end solutions.

Social Media Marketing

Our digital marketing specialists can set up, manage and monitor your social media platforms to increase your brand’s awareness through social media. We work with Facebook, LinkedIn, Twitter, Instagram, Pinterest, Google Plus and more. Our services include creating and scheduling content, analysing impressions and conversions and developing social media strategies that meet your business goals.

Email Marketing

Keep your clients informed and engaged through email marketing. We work with an array of email clients such as Active Campaign, Campaign Monitor and Mailchimp, providing support that ranges from the designs of your template to the analytics and reporting of your email campaigns.

Pay-Per-Click Advertising

Our team can assist you in developing and maintaining your PPC advertising campaigns on platforms such as Facebook, Google, LinkedIn & more. Paid advertising helps to increase the number of visits to your site, and has high potential to increase the number of conversions for your business.

Functional Specification

We take a concept, business objectives and project constraints and architect a solution ready for build using tools including documentation, site-maps, wireframes, user flows.

Customer Relationships

Manage and maintain your customer relationships with a CRM. Our team has experience navigating and managing CRMs like Active Campaign, Salesforce, Sugar, Zoho & Campaign Monitor. CRMs are a great way to organise your customer information and contact details so you can make the most out of leads and business opportunities.

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